Information Technology, Professional Courses
Mobile Marketing is the use of the mobile medium as a means of marketing communication. The Mobile Marketing Foundations course from E-Training Institute takes participants through the basic concepts in Mobile Marketing and related fields in Digital Marketing. With this course, participants can learn the best practices to interact with a mobile customer, security and privacy issues, social integration, asking the right questions, and launching mobile campaigns that impact sales and brand loyalty.
By the end of this course, participants will be able to- Understand Mobile devices, core mobile product and service offerings Understand Mobile Advertising and Search Knowledge of Incentives and Loyalty Programs Combining Mobile with Other Channels Learn how to market a business on the mobile platform through mobile marketing and social media In-depth knowledge of Mobile Rules and Regulations Gain expertise and knowledge of Mobile Marketing Measurement and Analytics
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